Brand Storytelling
Brand Storytelling
BRAND STORYTELLING
Branded content conveys the value and the voice of your brand through various content formats. These unique formats drive engagement with decision makers within the energy industry.

Executive Interview
Executive interviews offer a unique opportunity to position your company’s leadership as a thought leader within the energy sector. Published on our website, these interviews provide a dedicated space to highlight your executive’s expertise, share industry insights, and discuss strategic initiatives that set your organization apart.

PODCASTS
Our Podcast Advertising allows your brand to engage with a highly targeted audience through sponsored segments, mid-roll ads, and custom episodes. Podcasts offer an intimate listening experience, enabling advertisers to connect with professionals in the energy sector in a more personal and memorable way, while delivering your message alongside trusted industry insights and discussions.

VIDEO INTERVIEWS
Leverage the power of video to engage, inform, and inspire with our tailored video interview. Our team will work with your SMEs to record a 1-1, 15-minute video interview and produce a short article. This interview will be published within an article that is posted to our website, promoted on social media and within our newsletters.

Event Coverage
Our Custom Event Coverage offers a powerful way to showcase your brand with exclusive interviews and dynamic video content produced at your event. Whether it’s a conference, product launch, or special event, we capture key moments, delivering tailored media that amplifies your message and engages your target audience long after the event concludes.

Special Reports
Branded content conveys the value and the voice of your brand through various content formats. These unique formats drive engagement with decision makers within the energy industry.

Custom Newsletters
A single email sent by us to our database based on your list/audience selections. You provide us with your desired audience, the HTML file and subject line, and we manage the deployment.
Executive Interview
Executive interviews offer a unique opportunity to position your company’s leadership as a thought leader within the energy sector. Published on our website, these interviews provide a dedicated space to highlight your executive’s expertise, share industry insights, and discuss strategic initiatives that set your organization apart.
Client Supplied Content
Looking to publish something you already have produced? An interview with an executive or a press release?
Our client supplied option allows you to provide an article as well as any supporting images. The article will be hosted on the website, included in the e-Newsletter and promoted within two social media posts.
Editorially Produced Interview
Allow our editorial team to write a feature article on a particular topic or recent project your company was involved with. We will work directly with your SMEs and can even include up to two (1) interview with a client. All of this is outlined in the scope of work that we will work directly with you on. Please allow for 3 months from contracting to publishing for this product.
- Planning meeting to review scope and deliverables. 2 rounds of revisions
- 750-1,000-word in-depth feature article written by Clarion.
- Four images, three external links, one email/contact us link.
Our Podcast Advertising allows your brand to engage with a highly targeted audience through sponsored segments, mid-roll ads, and custom episodes. Podcasts offer an intimate listening experience, enabling advertisers to connect with professionals in the energy sector in a more personal and memorable way, while delivering your message alongside trusted industry insights and discussions.
FREQUENCY
Weekly
DOWNLOADS
169,000

Library Purchase
Your 30-60 second “live read” will be featured on every episode in the current Factor This podcast Library for a month. This will include a pre-roll (an ad the start of the episode), a mid-roll (an ad in the middle of the episode) and an end-roll (an ad at the end of each episode).
Custom Episode
We will work with you to develop a custom 30-minute episode to be included in Factor This. No other advertising will run within your custom episode. A companion article will be published on the Factor This website. This article will be distributed within our newsletter and social media channels.
Video Interview
Leverage the power of video to engage, inform, and inspire with our tailored video interview.
Our team will work with your SMEs to record a 1-1, 15-minute video interview and produce a short article.
This interview will be published within an article that is posted to our website, promoted on social media and within our newsletters.



Event Coverage
Our Custom Event Coverage offers a powerful way to showcase your brand with exclusive interviews and dynamic video content produced at your event. Whether it’s a conference, product launch, or special event, we capture key moments, delivering tailored media that amplifies your message and engages your target audience long after the event concludes.

COVERAGE EXAMPLES INCLUDE:
- Video interviews
- Keynote/session moderation
- Session coverage and write ups
- Pre-event promotion: email, social, newsletters, website ads


Custom Newsletters
A single email sent by us to our database based on your list/audience selections. You provide us with your desired audience, the HTML file and subject line, and we manage the deployment.